Monetization
v1.0.0
Get the whole webinar written out — every word of the sixty minutes, the eight objections answered before anyone types them, the tech runbook and contingency lines for when something breaks live, and the five emails that close the people who watched and did not buy.
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The promise, in the words an attendee would use. "How to get your first five coaching clients without an audience" is a webinar; "coaching business growth" is a category. The narrower this is, the less the teaching block wanders.