Analytics
v1.0.0
Decide which platforms are actually worth your week — a ranked shortlist with the ones to drop named, the format and cadence for each one you keep, and a calendar whose hours add up to the hours you said you have.
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Content type, niche, and audience in a few sentences — "20-minute weeknight cooking videos for people who cook after work, mostly 28-45, US and UK". The format you actually produce is what decides which platforms are even reachable for you.